Job description
As an Online Marketeer, you will be responsible for planning, implementing, and monitoring effective marketing strategies to increase brand awareness, drive website traffic, and generate leads. You will leverage various digital marketing channels, including but not limited to social media, email marketing, content marketing, and search engine optimization (SEO), to achieve our marketing objectives.
Responsibilities
- Develop and execute comprehensive digital marketing campaigns across multiple channels;
- Create and optimize engaging content for various online channels;
- Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of marketing efforts and identify areas for improvement;
- Conduct market research and stay up-to-date with industry trends to identify opportunities for growth and development;
- Collaborate with the creative team to develop compelling visuals, graphics, and videos to enhance marketing campaigns;
- Measure and optimize online campaigns (through Google Ads and Google Analytics 4);
- Utilize marketing automation tools and customer relationship management (CRM) systems to streamline processes and enhance campaign performance;
- Monitor competitor activities and industry trends to identify new marketing opportunities.
Qualifications
- Experience in or have basic knowledge of Online Marketing. No need to be a pro yet, but you must be eager to learn. We love to teach!
- In-depth knowledge of various digital marketing channels and techniques, including SEO, social media marketing, email marketing, content marketing, and paid advertising;
- Proficiency in using marketing automation tools, CRM systems, and analytics platforms;
- Strong analytical and problem-solving skills with the ability to interpret data and make data-driven decisions;
- Excellent written and verbal communication skills;
- Creative thinking and the ability to generate new ideas for marketing campaigns;
- Self-motivated and able to work independently as well as in a team;
- Strong organizational and time management skills with the ability to multitask and meet deadlines.